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Digital Transformation for PYMES: From Traditional to Profitable

Digital transformation is no longer optional, it is urgent. Small and medium-sized enterprises (SMEs) that do not digitize run the risk of becoming obsolete in the face of rapidly advancing competition. Going digital does not mean investing millions, but adopting tools that improve productivity, reduce costs and increase sales.


What does digital transformation imply?

It is the integration of digital technologies in all areas of the business, changing the way you operate and deliver value to your customers. It implies a cultural change, but also a tactical and operational change.Digital Transformation for SMBs: From Traditional to Profitable


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Key areas to digitize in an PYME :

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Sales: Ecommerce, marketplaces, CRM.

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Customer service: Chatbots, WhatsApp Business, self-service.

Concrete benefits:

  • Improved decision making.

  • Reduction of operating times.

  • Increase in the acquisition of new clients.

  • Greater scalability without increasing fixed costs.

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Common mistakes when going digital

  1. Implementing tools without a strategy.

  2. Not training the team.

  3. Not measuring results or adjusting the path.

Conclusion

Digital transformation is not just about technology, it's about evolution. If your business is still operating as it did 10 years ago, it's time to make the leap. Digital Fenix is here to accompany you in the process of change.




 
 
 

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